Best Buy Tech Home
Event Design, Rendering, Engineering, Project Management, Fabrication, Logistics, Installation
Mall of America, MN, and North Point Mall, GA
BEST BUY TECH HOME – DESIGNED AND BUILT BY CHANDLER
Best Buy was looking to create a real home experience that would allow their customers to see smart products in use and gain a greater understanding of how connected devices work in a home.
Chandler’s Creative Director, Jeremiah Albrecht, designed the Best Buy Tech Home with an open air design. This type of design allowed visitors to catch glimpses of the home from anywhere outside the structure; while the design also offered a guided path through the home; with each room giving the customer an informative story that related to their everyday needs. This design allowed for an open and inviting space for customers to play and learn about the variety of smart products available at any Best Buy.
Best Buy Tech Home offered a hands-on display of all things smart home, seamlessly connecting devices and appliances in a kitchen, living room, bedroom, office space and entryway. It includes top options for Wi-Fi, security, comfort and organization — including gadgets from Samsung SmartThings, NETGEAR, Canon, Philips Hue, Qualcomm Technologies and more.
The Best Buy Tech Home was on display at the Mall of America from Aug. 22 – Sept. 17, 2016. After the event closed, Chandler dismantled the home and reassembled it in the North Point Mall in Atlanta, where it was open until Fri. Oct. 14, 2016. Stay tuned to find out where the Tech Home will head next!