Congratulations to Gander Outdoors on their recent store grand opening in Lakeville, Minnesota! While it was a chilly day, the store beckoned passersby with its bright new logo and flag raising event orchestrated by Marcus Lemonis and local veterans. Displayed outside were Gander Outdoors branded blue beanie hats and imprinted metal coffee mugs – provided on a first come first served!
Sprinkled throughout the store’s floor plan are a series of handcrafted fixtures displayed showcasing a myriad of brands and merchandise. Within the design-build fixture package, Chandler designed and fabricated the fitting rooms, canoe and kayak fixtures, skateboard and snowboard fixtures, combo fishing rod/reel fixtures, stand-alone rod fixtures, an optics fixture, bike focal fixtures and an overhead pergola fixture that hangs above the in-store gift area.
Each fixture was carefully designed to provide functional features that showcases a variety of brands and products with the intent to entice customers. The combination of wood and metal yield a rustic look that complements the outdoor store environment.
Gander Outdoors will continue to open new stores throughout the U.S. in 2018. Chandler is excited to build upon this valued partnership and carry out the fixture package that is slated for 70+ store deliveries. In total, Chandler will have fabricated nearly 1,700 fixtures for this exciting new store roll-out!
About Chandler, Inc.
As a leader in the design and fabrication of retail fixtures, displays and stores, Chandler creates retail store environments for brands to live in. From custom fixtures to multiple store roll-outs, we deliver quality materials, skilled craftsmanship and incredible attention to detail for leading brands like Under Armour, Sony, The Home Depot, Anderson Windows, Target Corp., and Whole Foods Market. Full-service solutions offered include design, 3D rendering, engineering, manufacturing, project management, logistics and installation.