CHANDLER

Design & Fabrication

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Innovative Collaboration

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Project Type
Retail Brand Stores + Shop-in-Shops

Chandler Services 
Design-Engineering, Manufacturing, Project Management, Logistics

Locations 
16 Brand Houses and 50+ Shop-in-Shops

Under Armour – Brand Houses + Shop-in-Shops

In 2012, Under Armour set out to open a “Brand House” in Baltimore, Maryland to reflect their broad spectrum of products and set a new tone for their brand. Chandler partnered with Under Armour and architecture firm A+I to create a retail space that was innovative and maintained their brand integrity while catering to a broader market segment.

When you think about the Under Armour brand, it represents energy and passion. Their merchandising and retail store environment needed to support this current branding and above all else, they wanted to be innovative. Working from the designs A+I created, Chandler design-engineered the store elements for material choices and build practices to produce a retail store which complimented and supported their brand.

“Chandler recognized that our tight timeline for the Baltimore flagship store required intense collaboration with Under Armour staff, A+I and all the key parties involved with the project. Chandler took a lead role in establishing relationships across all channels to ensure a smooth project start, execution and completion.” Patrick Stringer, Project Manager, Under Armour Retail Store Development 

To Date: Chandler has partnered with Under Armour on 16 Brand Houses and over 50 Shop-in-Shop retail spaces within Macy’s, Champs, Scheels, Golf Smith, Gear for Sports and Dick’s Sporting Goods. Projects are also in development over the next few years.

UNDER ARMOUR BOSTON BRAND HOUSE | NOVEMBER 2016

  • Boston Prudential Center, Under Armour Brand House located in Boston's Back Bay #ChandlerRetail
    Boston Prudential Center, Under Armour Brand House located in Boston's Back Bay #ChandlerRetail

CITY ON A HILL BRAND HOUSE

The Boston Brand House is Under Armour’s newest retail destination located in Boston’s Back Bay area. Chandler partnered with Under Armour to provide the design-engineering, build and install for the primary display and store elements including the entire UAS product space.

We were proud to supply the custom built-in cabinets, iconic shoe thrones, 14-foot wide Douglas Fir wood logo and lower level cash wrap, graphic-rich fitting rooms, and wall wood cladding throughout the store.

LEARN MORE | CONNECT

Let us share with you more about our project capabilities and services. Contact our Account Management Team by Email or 651.389.5900.

UNDER ARMOUR CHICAGO BRAND HOUSE | MARCH 2015

  • Under Armour Chicago
    Under Armour Footwear Displays at Chicago Magnificent Mile Store

MAGNIFICENT MILE BRAND HOUSE

The Chicago Brand House is Under Armour’s largest location in the world at 30,000 square feet. Chandler partnered with Under Armour to provide the design-engineering, fabrication and install for the primary display and store elements.

We were proud to supply the graphic-rich fitting rooms, wood paneled escalators, cash wraps, footwear displays, metal form risers, signature Under Armour logo and perimeter structures throughout the store.

LEARN MORE | CONNECT

Let us share with you more about our project capabilities and services. Contact our Account Management Team by Email or 651.389.5900.

UNDER ARMOUR BRAND HOUSES | BALTIMORE AND SOHO

  • Under Armour Baltimore Brand House

BALTIMORE AND SOHO BRAND HOUSES

We were offered the opportunity to assist Under Armour with their first Baltimore Brand House back in 2012. Under Armour’s goal with this project was to reflect and support their branding through store and fixture design.
When scrolling through the photos of Baltimore and Soho, one can start to see how their displays and fixtures have become a part of their branding. After a successful launch with the Baltimore location, Chandler partnered with Under Armour for their next location in the New York Soho neighborhood.

LEARN MORE | CONNECT

Let us share with you more about our project capabilities and services. Contact our Account Management Team by Email or 651.389.5900.

UNDER ARMOUR SHOP-IN-SHOP PROJECTS

  • Under Armour presents the Armoury within Champs in Colombia, MD

UNDER ARMOUR SHOP-IN-SHOP

Based on our relationship with Under Armour and the Brand House projects, Chandler is currently working with Under Armour to help roll-out their shop-in-shop projects with Dick’s Sporting Goods, Scheels, Macy’s, Golf Galaxy, Field and Stream and Champs. Chandler is thrilled to continue to partner with Under Armour as they extend their store brand into their new shop-in-shop locations. Their distinctive display and fixture designs are now Under Armour branding elements which can be established in mall locations and sporting good stores.

LEARN MORE | CONNECT

Let us share with you more about our project capabilities and services. Contact our Account Management Team by Email or 651.389.5900.

UNDER ARMOUR SHOP-IN-SHOPS: Champs Armoury

  • Under Armour Champs Shop-in-Shop Newark - Mannequin and Logo Steel Plinths - #ChandlerRetail

UNDER ARMOUR CHAMPS ARMOURY SHOP-IN-SHOPS

At the Under Armour Champs Armoury stores, a consistent material element is steel with a hint of Douglas fir. Chandler provided their expertise on the following store elements at Champs Armory Shop-in-Shops:

  • Mannequin and Front Entry Steel Plinths (under the entry logos)
  • Printed Steel Walls
  • Custom Shoe Thrones
  • Metal Surrounds for Light Boxes
  • Metal Surrounds for Perimeter Fixtures
  • Custom Dressing Rooms

To date, Chandler has supported four new Champs Shop-in-Shops for Under Armour.

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